Why choose Ollie?
Research shows NICU octopuses help calm babies by mimicking the feel of the umbilical cord, reducing heart and respiratory rates and promoting a sense of safety.
Ollie helps parents bond with their baby during those tough NICU moments, providing comfort and connection when it’s needed most.
Each octopus takes about 2 hours to crochet, embroider, and package with care and love by a heart mum and ex-midwife.
Keep Ollie close to your heart before placing it with your baby, so they can feel your love and be soothed by your familiar scent.
Each tentacle is thoughtfully designed to mimic the feel of the umbilical cord. When your baby grasps it, they experience a soothing sense of calm, reminiscent of the safe, warm, and nurturing environment of the womb.
Made with durable, high-quality materials, Ollie the Octopus can be safely washed at 100°C, ensuring it's clean and hygienic for even the most delicate NICU babies.
Whether for a NICU family or a special keepsake, Ollie is the perfect gift to show love and support during life’s most tender moments.
loved by 1500+ families
FAQs
Absolutely! Ollie’s calming features and comforting design are perfect for all babies, whether in the NICU or at home. 😊
Over 50% of our customers use their Ollie's for their little loved ones at home.
Perfect for helping with settling, sleeping, prams, car trips, tummy time and more. Especially when you can't hold them all the time!
Ollie smells like mama, and the tentacles keep your little one calm.
And we all know a calm baby means a calm and happy Mama.
It's honestly your choice! But here's some tips from what other Mama's are doing:
- We recommend a Mini Ollie for Premature & small NICU babies (it will look big for a long time).
- The regular size is perfect for term babies & toddlers.
- You can always upgrade in size as your baby grows.
In the end its whichever you like best!
- Mimics the umbilical cord, providing familiarity and comfort.
- Prevents accidental removal of medical equipment, reducing trauma.
- Helps stabilize heart rate and increase oxygenation.
- Doubles as a gentle support for intubation tubing.
- Grows with your baby, becoming a cherished companion and a super cute way to track growth milestones.
While some hospitals have strict rules, many parents find Ollie becomes a cherished keepsake beyond the NICU journey.
Hospital policies regarding toys vary, and we cannot be held responsible if Ollie isn't permitted in your NICU.
Our octopuses are handmade using the softest yarn available. It has passed the highest standard, suitable for direct contact with the most sensitive skin, even babies and small children.
Material: 100% Polyester
Worry-Free Purchase: Concerned about hospital regulations? Our hassle-free returns policy ensures you can shop with confidence.
If your NICU doesn't allow Ollie, simply return him for a full refund—no questions asked. While some hospitals have strict rules, many parents find Ollie becomes a cherished keepsake beyond the NICU journey.
Proven through anecdotal medical research from countries around the world.
Study excerpt: "Parental impressions of the project were overwhelmingly positive as assessed by a postal survey. 100% of parents surveyed reported that they liked the project. All parents surveyed felt that the programme was beneficial to their babies and 100% reported that the programme helped improve their involvement in their babies care."